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Shari Levitin Blog

How to Energize Your Sales with Authenticity, Curiosity, and Discipline

As the Senior Director of Product Marketing for Salesforce.com, Will Spendlove is one of those leaders that not only knows marketing and sales, but also knows everything about the product development. On the latest episode of the Heart and Sell podcast series, Will shares how he’s achieved his successes and how you can too.

Join Shari Levitin, author of Heart and Sell: 10 Universal Truths Every Salesperson Needs to Know, for an exclusive interview with Will on the value of authenticity, curiosity, and discipline in the business world, and more, including:

  • How Salesforce.com harnesses positive energy to encourage customers to use their product
  • How Will’s time as a talk-show host shaped his ability to ask the right questions
  • Why you should only touch an email once and how this trick helps build customer relations

Listen below.

About Will Spendlove
Will Spendlove is the Senior Director of Product Marketing for Salesforce.com. He has two decades of marketing experience, including accomplishments such as leading programs for the Remedyforce product group that doubled revenues and grew their customer base by a factor of six.

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