Skip to main content
Category

Personal Professional Development

Success in sales and marketing begins from the inside and these articles help you develop the mindset and interpersonal communication skills necessary to master your sales presentation.

Personal Professional DevelopmentSales Training Articles

Taking Chances

In a recent appearance with singer composer Roseanne Cash, my brother, Dan Levitin, a well-regarded neuroscientist and author, discusses why we like music so much. He describes the brain as a giant prediction machine. We look forward to our expectations being met within a song. We expect a certain note or rhythm and when our expectations are fulfilled, we’re rewarded.