Sales & Leadership Strategies

Why Am I Writing About Falling in Love?

I was fascinated with the New York Times article, “The 36 Questions That Lead to Love” which references Mandy Len Catron’s Modern Love essay, “To Fall In Love With Anyone Do This.” Why do questions help us build heartfelt connection? And if 36 well-crafted questions can induce love, can 36 properly positioned questions lead to a sale?