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Let’s face it: nobody likes rejection. When you wrap up a sales presentation, the last thing you want to hear is “no.” But imagine what you could accomplish if you reprogrammed your mindset to stop avoiding failure and instead welcome it.

Listen to the latest Heart and Sell podcast, where  Shari, author of Heart and Sell: 10 Universal Truths Every Salesperson Needs to Know, interviews Andrea Waltz, co-author of the game-changing book, Go for No! Yes is the Destination, No is How You Get There.

Tune in today to hear why Andrea says that embracing failure—and even striving for it—illuminates the path to success, and much more, including:

  • Why setting “no” goals is just as important as “yes” goals
  • How you can cure a fear of rejection by viewing failure as a gift
  • Why you should give yourself permission to fail

Listen below.

About Andrea Waltz
Andrea Waltz has co-authored five books, including the New York Times best seller, Go for No! Yes is the Destination, No is How You Get There. She’s co-owner of Courage Crafters, Inc. and is a speaker member of the Direct Selling Women’s Alliance. For more information, visit

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